WPP, Publicis, Omnicom, IPG, Dentsu - Change Is Coming
What does the future hold for media agencies? On this week's #MediaSnack LIVE we look ...
T-Mobile Awards Initiative Its $2 Billion U.S. Media Business
Campaign US: T-Mobile hands its $2 billion U.S. media account to Initiative Spark Foundry ...
Hershey Launches US Media Agency Review
ID Comms is advising Hershey on the review process, with a decision expected sometime in ...
T-Mobile partners with ID Comms for US agency pitch
ID Comms is delighted to be appointed by T-Mobile as lead consultant on a review of media ...
Pitching in a pandemic
New business is the lifeblood of the agency world so how can advertisers make them work ...
Ad industry open for new business, finds ID Comms CEO survey
More than half of agency CEOs are confident they could respond to client briefs in the ...
ID Comms issues guidelines for advertisers during Covid-19
This policy is designed to help advertisers who are in the middle of an agency pitch or ...
The Perfect Media Agency Pitch
Imagine a big media pitch a few years years ago. In most, procurement would have taken ...
Who'd be a holding company chief exec?
Running one of the big four is a tough job, especially when you understand how analysts ...