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The race to the bottom might be over as more and more advertisers consider media budgets an investment in growth. Could it really be..?
Nadia ShchipitsynaFeb 16, 2021< 1 min read

The Race To The Bottom Is Over. So Who Won?

On this week's #MediaSnack LIVE we share findings from recent research which MAYBE is starting to indicate a massive shift in sentiment around media. The race to the bottom might be over as more and more advertisers consider media budgets an investment in growth. Could it really be..?

 

#MediaSnack is the weekly LIVE show for curious media professionals who are reshaping the global industry. Every Friday at 11am ET and 4pm UK. Thanks for watching, if you enjoy #MediaSnack please give us a thumbs up (it really helps) and do share links and tell others. Subscribe to our channel to stay updated.

 

Extra links:
#MediaSnack - Focus on Project Spring https://youtu.be/XE41biUM_G0
Download WFA Project Spring: https://wfanet.org/leadership/project-spring

 
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Nadia Shchipitsyna

Nadia is an enthusiastic marketing professional, specialising in integrated media and marketing communications. Her core skill is her expertise in the detailed planning and structuring of projects to ensure delivery and completion on every part, on time and on budget.

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