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ID Comms Perspective

The latest news from ID Comms together with regular media industry insights and updates.
Nadia ShchipitsynaJan 20, 2017< 1 min read

Media Change 2017: Agency Q&A

On this week’s #MediaSnack we continue the theme of #MediaChange from last week’s episode ...
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Nadia ShchipitsynaJan 13, 20173 min read

#MediaSnack Ep.60: Media Change 2017: Advertiser Q&A

On this week’s #MediaSnack we continue the theme of #MediaChange from last week’s episode ...
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Tom DenfordJan 13, 20174 min read

Your Media Word Of 2017: “Change”

As Sam Cooke said: “Its been a long time coming but I know, a change gonna come.”
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Tom DenfordJan 09, 20173 min read

Media Audits Are Part Of Life For European Marketers

After loyally trusted their media agencies for decades, U.S. marketers are far behind ...
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Nadia ShchipitsynaJan 06, 2017< 1 min read

Change Is The Media Word For 2017

On this week’s #MediaSnack, the first of 2017, Tom and David get excited about CHANGE, ...
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Tom DenfordJan 04, 20173 min read

Media For The Power Of Good

On this episode of #MediaSnack we consider what a challenging year its been for the ...
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Nadia ShchipitsynaDec 15, 20161 min read

#MediaSnack Ep. 55: We Need To Talk About Programmatic

This episode of #MediaSnack is all about data strategies, viewability, ad fraud and key ...
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Tom DenfordDec 12, 20164 min read

Why It's Time To Fall In Love With Your TV Buyer

TV buyers are no longer glamorous but the job they do remains critically important for ...
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Nadia ShchipitsynaDec 09, 20162 min read

#MediaSnack Ep.54: The Start Of The End For Facebook?

On this episode of #MediaSnack Tom and David devote the episode to considering Facebook’s ...
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