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ID Comms Perspective

The latest news from ID Comms together with regular media industry insights and updates.
Nadia ShchipitsynaDec 04, 20172 min read

What Will Happen In 2018?

On this #MediaSnack special Tom and David celebrate the 100th episode by taking a look ...
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Nadia ShchipitsynaNov 29, 20172 min read

How Media Mess Ruined Advertising

"It is the media mess that is distracting marketers from being great marketers" - that is ...
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Nadia ShchipitsynaNov 20, 20171 min read

Facebook Has Peaked

On this episode of #MediaSnack we look at the challenging past year for Facebook and ...
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Susy Pyzer-KnappNov 20, 20174 min read

Advertisers Admit “Ineffective Use” Of Media Technology

Research finds lack of knowledge leaves advertisers beholden to agency solutions.
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David IndoNov 01, 20174 min read

The Value Of Using A Media Pitch Consultant

'Surely we can run this media agency pitch on our own, how hard can it be?'' and ...
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Tom DenfordOct 27, 20174 min read

Can Amazon Deliver An Ad Business?

Amazon, the company that started out selling books and is now an entire mall, could soon ...
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David IndoOct 27, 20174 min read

The Perfect Media Agency Pitch For 2018

Today’s most effective media agency pitches are driven by five common desires. And here ...
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Nadia ShchipitsynaOct 20, 20173 min read

Accenture Buying Publicis Groupe

On this week's episode of #MediaSnack we look at the gathering rumours (and plausible ...
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Nadia ShchipitsynaOct 20, 20172 min read

Who Wants To Be A Media CEO?

On this episode of #MediaSnack we look at the sudden wave of CEOs departing UK media ...
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