#MediaSnack Meets: Dr. Augustine Fou, Ad Fraud Researcher
Everything you wanted to know about ad fraud but didn't know who to ask or even what to ...
The Buzzfeed Cuts: A New Dawn In Digital Publishing
By now, stories about layoffs at digital publishers are so commonplace that it seems to ...
Advertisers Flip Talent Focus From Agency To In-House In 2019
ID Comms research found the priority in 2016 was agency talent but marketers are now ...
Three Resolutions For Advertisers Ahead Of Their Next Media Pitch
Pitches are a huge effort for both marketers and agencies--here's how to get the most out ...
From A Rose Garden To A Cabbage Patch
Time is a wonderful tool for gaining perspective. In the case of Facebook, time allows us ...
ID Comms in Partnership with the 4A’s Releases Study on Media Pitch Practices
New research shows that US advertisers may be failing to get the most value from media ...
US media industry leaders celebrate ID Comms expansion to the US
Management consultancy ID Comms marked the opening of its New York office with a ...
ID Comms Opens NY Office
ID Comms has opened the doors on its New York office to service rising demand from North ...
Must Do Better
It’s ironic that agencies, which are in the business of telling companies how to build ...