Three Resolutions For Advertisers Ahead Of Their Next Media Pitch
Pitches are a huge effort for both marketers and agencies--here's how to get the most out ...
From A Rose Garden To A Cabbage Patch
Time is a wonderful tool for gaining perspective. In the case of Facebook, time allows us ...
ID Comms in Partnership with the 4A’s Releases Study on Media Pitch Practices
New research shows that US advertisers may be failing to get the most value from media ...
US media industry leaders celebrate ID Comms expansion to the US
Management consultancy ID Comms marked the opening of its New York office with a ...
ID Comms Opens NY Office
ID Comms has opened the doors on its New York office to service rising demand from North ...
Must Do Better
It’s ironic that agencies, which are in the business of telling companies how to build ...
Don't Pitch Without A Good Reason
Every year lots of companies will call a media pitch and many of them could be doing it ...
Trust Between Advertisers And Agencies Has Declined In The Last Two Years
Trust levels between the advertisers and their media agency partners have fallen even ...
Resign Ford To Reset WPP
It’s a radical suggestion but is it time for WPP to resign Ford? You could ask why on ...
