Taking Back Control
Contract negotiations between advertisers and their media agency partners have become ...
ID Comms Expands US Operations
ID Comms is delighted to announce the expansion of its US operations and begins hiring ...
Chart Topping Charter
The new WFA Global Media Charter is good news for the industry and not just for its ...
Sharing The Blame
Advertisers are increasingly self-critical when it comes to getting their agency roster ...
A Look To The Future
Accenture has finally unveiled its media buying plans. Tom Denford asks if it’s likely to ...
Taking Charge. Driving Change
Watch global media leaders share how they are gaining advantage from innovating operating ...
Sorrell’s Back
Speed we are often told is the hallmark of our current age. And it seems no one has ...
How To Select And Brief A Media Consultant?
Using an experienced independent media consultant to support for your media management ...
The New WPP Playbook
What would a radical revamp of WPP look like? Tom Denford reimagines the world’s biggest ...
