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ID Comms Perspective

The latest news from ID Comms together with regular media industry insights and updates.
ID Comms #GetGoodAtMediaFeb 08, 20223 min read

What Happened to Pool Auditing?

Scroll down to watch #MediaSnack or click here to access over 200 helpful episodes. The ...
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ID Comms #GetGoodAtMediaFeb 01, 20223 min read

What Makes the Best Agencies Compete for Your Pitch?

We are in peak pitch season and a host of big-name advertisers will want to find a new ...
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ID Comms #GetGoodAtMediaJan 25, 20222 min read

What Makes a Winning Client/Agency Relationship?

The best results come from the best relationships. So what makes a winning client/agency ...
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ID Comms #GetGoodAtMediaJan 19, 20223 min read

What is the Media Director's Priority for Q1?

Q1’s number one priority for media directors should be to make sure that their agency ...
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Paul StringerDec 13, 20214 min read

Media Transparency: Trading Worries Now Eclipsed By Ecosystem Issues

Media governance is now the number one priority for 2022
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Nadia ShchipitsynaDec 07, 20213 min read

What Are Fair Payment Terms?

And why do they cause so much anguish?
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ID Comms #GetGoodAtMediaNov 24, 20213 min read

What Does Media Procurement Do?

Media procurement has changed dramatically in recent years and the beneficiaries include ...
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Nadia ShchipitsynaNov 24, 20213 min read

What Do Internal Media Councils Do?

An internal media council can help make media more effective. So why do some companies ...
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Paul StringerNov 19, 20213 min read

Why Brands Can’t Be Silent On The Talent Crisis Facing Agencies

Brands and marketers have a vital role to play in helping agencies through the current ...
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