ID Comms Expands With New Global Assurance Director
Victoria Potter joins to boost capabilities and expand client service for growing ...
Industry Leaders Reflect On Progress At The Fifth Year Anniversary Of ANA’s Watershed Media Transparency Report
ID Comms investigates the lasting impact of 2016’s media transparency initiative Senior ...
Is Mexico The New Model For Global Media Transparency Regulations?
Over the last few years, the advertising industry has been witnessing how media agencies ...
Media Pitch: Never Buy An Agency Off The Shelf
Agencies should shape themselves to your requirements... but they can only do that if you ...
Media For Growth: Where Do I Start?
NatWest Group Moves £27m Media Account To Initiative
NatWest Group has appointed the Interpublic media agency Initiative to its £27m planning ...
Pool Auditing – What Is It And Should I Be Doing It?
Understanding the performance of your media investment should be a priority for any Media ...
Join ID Comms and The Hershey Company at the ANA Financial Management Conference 2021
The annual ANA Advertising Financial Management Conference is one of the ANA's most ...
Media In-Housing Is Back
In-housing returns but this time it’s driven by advertisers’ need to take greater control ...
