The Re-Invention Of Media
For far too long marketers may have overlooked media, but expertise in this area will ...
Build Your Relationship With APM
ID Comms' Joint CEO Tom Denford explains how Agency Performance Management can benefit ...
Download: WFA White Paper - Global Agency Remuneration Trends
ID Comms are proud to co-develop an important white paper with the World Federation of ...
Trading Desks: Are Independents The Answer To Client Concerns?
Independent trading desks claim to be more saintly than agency trading desks. Are they ...
Wanted Dead And Alive: Schrodinger's Rebate
Are there rebates in the giant U.S. media market? Tom Denford says, depending on who you ...
Dear Customer, Come On A Magical Mystery Privacy Tour
Roll up (AND) THAT’S AN INVITATION, roll up for the mystery tour.
The Good, The Bad And The Ugly Of Real Time Bidding
Attitudes towards real-time bidding and programmatic buying are becoming increasingly ...
Required: Constant Vigilance In Media Management
Too many mid-sized advertisers are failing to keep an on-going eye on their agency ...
Making Money In The Ad Tech Space
ID Comms' Head of Digital Michael Smith investigates how money flows through the ...
