Are Remote Agency Pitches Here To Stay?
The pitches of 2021 are likely to include a strong remote-only element say the ID Comms ...
5-Point Renegotiation Preparation Checklist
The term ‘agency contract renegotiation’ is perhaps not one that tends to elicit much ...
Hershey Sends US Media Duties For Confectionery Brands to Horizon
The appointment concludes a 6-month review led by ID Comms.
Facebook Puts $750 Million Global Media Account Up For Review
Facebook has put its global media account up for review
Too Flat Or Too Tall?
Media directors can be pigeon-holed into one of two types, pancakes and tent poles. Both ...
"Show me the money, ROBOT!"
How will marketers embrace further automation in media planning? Do they acquire the tech ...
"I Plan Media Better Than Human" Says Robot
RIP the media planner? When the machine can optimize $100 million media plans in a ...
The Race To The Bottom Is Over. So Who Won?
On this week's #MediaSnack LIVE we share findings from recent research which MAYBE is ...
NatWest Reviews UK Media Business
Campaign UK: NatWest Reviews UK Media Business NatWest Group is reviewing its UK media ...