#MediaSnack Ep. 55: We Need To Talk About Programmatic
This episode of #MediaSnack is all about data strategies, viewability, ad fraud and key ...
Why It's Time To Fall In Love With Your TV Buyer
TV buyers are no longer glamorous but the job they do remains critically important for ...
#MediaSnack Ep.54: The Start Of The End For Facebook?
On this episode of #MediaSnack Tom and David devote the episode to considering Facebook’s ...
The Chief Media Officer Challenge
Do you spend more than $20 million a year on advertising? If so, your organization needs ...
#MediaSnack Ep.53: The World’s 50 Best CMOs
On this episode of #MediaSnack we celebrate an epic list of the 50 Most Innovative CMOs ...
What Media Agencies Need To Do Now To Impress Clients In Pitches
Autumn is preparation time. It’s the time when brands start to think about their agency ...
#MediaSnack Ep.52: GroupM Throws Up “Gorilla Dust"
On this episode of #MediaSnack we report on a little feisty exchange of words between the ...
Advertisers And Agencies Agree On Need for CMOs
Marketers from some of the world's leading brands discussed contrasting views on the need ...
#MediaSnack Ep.51 Bluster Wars? : Trump vs Gotlieb
On this episode of #MediaSnack we start with a consideration of the impact of Donald ...
