Ad Fraud, A Thorn In The Side Of Digital Advertising.
Firstly, let's get something straight. All advertisers are unfortunately affected by ad ...
The good client in 2021
What does being a good client mean today? David Indo, CEO, Advisory of ID Comms, explains ...
ISBA and ID Comms Launch New Guide to Media Agency Management
The representation and advocacy body for UK advertisers worked with media consultancy ID ...
Media Technology Now Being Used Effectively by a Quarter of Brands, ID Comms Research
Just 14% of advertisers claim to understand how each technology solution in their stack ...
Hershey Launches US Media Agency Review
ID Comms is advising Hershey on the review process, with a decision expected sometime in ...
The Pandemic Has Pushed Old-Fashioned Media Auditing To The Limit
Changes to consumer media behaviour during the coronavirus crisis have pushed ...
The Next Generation Audit
The way we measure the performance of ad campaigns has to change if it is to become more ...
ID Comms Acquires Media Audit Specialist PJL Media to Boost Global Assurance Service
AdAge: ID Comms acquires media auditing firm founded by former Ebiquity North America CEO ...
ID Comms sponsors ANA's Advertising Financial Management conference
ID Comms Assurance is proud to sponsor the Association of National Advertisers' annual ...