Toby Shaw Of Celebrity Cruises: The Inside Story Of A (£5M) Media Pitch
Toby Shaw, Director of Marketing and PR at Celebrity Cruises shares his experience of ...
#POG Merger: A Conscious Uncoupling
The Publicis Omnicom Groupe merger is over. Nearly a year after the original announcement ...
Pitches: Where Agencies Get It Right And Where They Get It Wrong
Agencies are working hard but are still making some silly mistakes in the heat of battle ...
Behind The Scenes Of The World's Most Complex Media Pitch
Good Pitch week 2014: To an assembled audience of marketers and agency leaders at the ...
Required: Constant Vigilance In Media Management
Too many mid-sized advertisers are failing to keep an on-going eye on their agency ...
How To Run (And Not Run) Media Agency Pitch 2.0
This week ID Comms was invited to address the World Federation of Advertisers (WFA) at a ...
If You're Thinking About A Media Pitch...
This is the start of agency pitch season proper; initial reports from ID Comms HQ and ...
The Media Buying Business Is Due It's Own 'Horse-Meat' Scandal
Unreasonable pressure to reduce costs in the food business has lead to horse meat finding ...
The Secrets Of A Modern Agency Pitch
The Modern Pitch - ID Comms
