Does Procurement Support Or Manage Media These Days?
Update: This post now also appears as a guest post on the Trinity P3 blog. Trinity P3 are ...
Digital Is A Business Strategy Not A Marketing Tactic
Facebook is the answer to any marketing problem you have. Ever.
The ID Comms Media Manifesto
The Media Manifesto - ID Comms
Three Ways To Pay A Media Agency
A week or so ago we announced the updated version of our Guide to Agency Remuneration, ...
FAQs On DSPS - Demand Side Platforms In The Dock
In the Dock: Demand Side Platforms
Get The Benefits Of An Agency Pitch, Without A Pitch
"You only really get what you want by calling a pitch"
Will HP'S Headcount Cull Change The Way It Does Marketing?
You can stem the blood loss but can you still run a marathon tomorrow?
The Guide To Agency Remuneration
A couple of years ago we wrote a short little yellow book about agency remuneration. We ...
Rebate Wars Episode IV: A New Hope
Are rebates going to become this years hot topic? We hope so but Darth Vader may have ...
