Pitching in a Programmatic World
Brands Deserve Better Media A weekly column from @tomjdenford
What's inside the programmatic black box?
Brands Deserve Better Media A weekly column from @tomjdenford
"Whoever holds the gold makes the rules."
Brands Deserve Better Media A weekly column from @tomjdenford
Opening the Black Box of Programmatic
Brands Deserve Better Media A weekly column from @tomjdenford
The (Actual) Future of Programmatic
Brands Deserve Better Media A weekly column from @tomjdenford
No Surprise, Programmatic is Still a Mess
Brands Deserve Better Media A weekly column from @tomjdenford
Where are the customers' yachts?
Brands Deserve Better Media A weekly column from @tomjdenford
ID Comms In the News: Why the Industry Can't Pause Action on Cookies
Advertisers can’t wait on cookies...
What Drives Advantage in Programmatic?
Programmatic media planning and buying is a different beast to traditional media planning ...
