Tom Denford
Media For The Power Of Good
On this episode of #MediaSnack we consider what a challenging year its been for the ...
Why It's Time To Fall In Love With Your TV Buyer
TV buyers are no longer glamorous but the job they do remains critically important for ...
Advertisers And Agencies Agree On Need for CMOs
Marketers from some of the world's leading brands discussed contrasting views on the need ...
Brands Failing To Provide Quality Training In Media Skills
Despite rapid change in the media landscape, lack of training means marketers are ...
It's Time For A Changing Of The Guard At Media Agencies
A new generation of media agency leaders will have to fight to retain status as the ...
ID Comms Announces Global CSR Partnership With Population Media Center
ID Comms, the global media management consultancy, has announced a global partnership ...
6 Reasons Brands Will Call A Media Agency Pitch In 2017
This year has been a relatively quiet one for global media agencies. Relative to the ...
What Exactly Is Media Auditing?
The term media auditing is confusing, ask three different people and you'll get three ...
Media Transparency In The Real World
Now that the dust has settled after the explosive ANA Media Transparency Report, ...