Tom Denford

Tom Denford is one of the world’s most trusted advisors to senior marketing and procurement leaders on navigating media and digital transformation. With 20 years’ experience in the marketing industry, which covers senior global roles in creative and media agencies, Tom co-founded ID Comms in 2009, with ambition for the company to be the world experts in maximising media value and performance.

Blog Post by Tom Denford

Tom DenfordJun 29, 20234 min read

Pitching to Perfection

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordJun 22, 20235 min read

Where are the customers' yachts?

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordJun 15, 20233 min read

Cannes I skip it? Yes, you can!

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordJun 08, 20234 min read

Better Media Investments

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordJun 02, 20234 min read

Celebrate Better

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordMay 25, 20235 min read

Media Capabilities: Adapting to Change

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordMay 18, 20234 min read

Media Capabilities: More Moving In-House

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordMay 11, 20236 min read

"We didn't trust them, they didn't trust us."

Brands Deserve Better Media A weekly column from @tomjdenford

Tom DenfordApr 27, 20234 min read

Why Are Media Investments Becoming Less Effective?

Brands Deserve Better Media A weekly column from @tomjdenford

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