Tom Denford
Wanted Dead And Alive: Schrodinger's Rebate
Are there rebates in the giant U.S. media market? Tom Denford says, depending on who you ...
Media Tradings' Own Libor Scandal Is Coming
There are uncanny parallels between the Libor scandal and the way media is traded today. ...
Dear Customer, Come On A Magical Mystery Privacy Tour
Roll up (AND) THAT’S AN INVITATION, roll up for the mystery tour.
ID Comms At #ANFO Awards, Oslo
On 20th November, ID Comms was asked to speak at Norway's main agency awards ceremony in ...
Behind The Scenes Of The World's Most Complex Media Pitch
Good Pitch week 2014: To an assembled audience of marketers and agency leaders at the ...
The Good, The Bad And The Ugly Of Real Time Bidding
Attitudes towards real-time bidding and programmatic buying are becoming increasingly ...
Required: Constant Vigilance In Media Management
Too many mid-sized advertisers are failing to keep an on-going eye on their agency ...
Making Money In The Ad Tech Space
ID Comms' Head of Digital Michael Smith investigates how money flows through the ...
How To Run (And Not Run) Media Agency Pitch 2.0
This week ID Comms was invited to address the World Federation of Advertisers (WFA) at a ...