
Tom Denford is one of the world’s most trusted advisors to senior marketing and procurement leaders on navigating media and digital transformation.
With 20 years’ experience in the marketing industry, which covers senior global roles in creative and media agencies, Tom co-founded ID Comms in 2009, with ambition for the company to be the world experts in maximising media value and performance.
Blog Post by Tom Denford
Tom Denford
Mar 9, 2023 5:47:34 PM
4
min read
The 5 Ways You Need to be More Ethical in Media
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
Mar 2, 2023 8:24:08 PM
5
min read
But how good ARE we at media?
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
Feb 23, 2023 7:27:21 PM
5
min read
'Get the job done. Take care of your people.' - My 4 Big Themes of the 2023 ANA Media Conference
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
Feb 16, 2023 7:35:24 PM
3
min read
Pressure on Margins = Pressure on Marketing
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
Feb 9, 2023 9:12:05 PM
3
min read
5 Paths to 'Better Media' - For the Brands We Serve
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
Feb 2, 2023 6:59:38 PM
2
min read
"Hope and fear cannot occupy the same space. Invite one to stay."
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
Jan 26, 2023 8:09:39 PM
2
min read
For Collective Action, First Collective Understanding
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
Jan 24, 2023 7:43:18 PM
2
min read
Reminder: We Are All in Service of Brands
Brands Deserve Better Media A weekly column from @tomjdenford
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Tom Denford
May 16, 2022 6:20:00 PM
1
min read
Seven Reasons To Call A Media Agency Pitch
There are typically only six reasons for launching a media pitch and you need to consider ...
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