Blog Post by Mark Andrews
Mark AndrewsOct 04, 20231 min read
Life at ID Comms: Mark Andrews, Digital Lead
Start ReadingMark AndrewsMar 03, 20223 min read
Hands On Pitches
Programmatic changes everything about media, including the way agencies pitch. Mark ...
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Mark AndrewsMar 01, 2022< 1 min read
An Increasingly Privacy Centric World
The latest GDPR ruling has highlighted the need for advertisers to have a much tighter ...
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Mark AndrewsJul 16, 20214 min read
Ad Verification - DoubleVerify Latest Report
Why do I care? Ensuring that your media dollars are focused in high quality online ...
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Mark AndrewsMar 23, 20211 min read
Online Privacy & The Death Of Third Party Cookies
Google’s recent announcement was either a shockwave or much of nothing, depending on who ...
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Mark AndrewsDec 09, 20201 min read
Ad Fraud, A Thorn In The Side Of Digital Advertising.
Firstly, let's get something straight. All advertisers are unfortunately affected by ad ...
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Mark AndrewsJan 27, 20203 min read
Constant vigilance
Ad fraudsters are constantly finding new ways to raid media budgets. Right now, many OTT ...
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Mark AndrewsSep 02, 20192 min read
Digital media isn’t answering marketing’s age old question
Marketing has changed dramatically since John Wanamaker first asked which half of his ...
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