ValueTrack Media Auditing
Insights and actions to get the most value from your media investments and grow your brand
Under-optimized media hurts your brand and erodes confidence in your media value.
In today's ever-evolving, fast-changing media landscape, it's hard to know if you are getting the quality your brand needs and if you are paying the right prices. When it comes to measuring media effectiveness, it’s easy to see why advertisers often default to gut instinct, relying on opinion and conjecture over hard data and analysis.
After all, who needs more noise and data distracting them from achieving their goals?
ID Comms ValueTrack gives marketers confidence to make faster, more intelligent investment decisions, freeing up more media budget to support and grow their brands.
ValueTrack gives your brand...
Here's how it works...
“In my 20 years as a media practitioner, this is the best audit work I have ever seen.”
GLOBAL HEAD OF MEDIA
When brands get more value from their media investments, they grow!
ID Comms gives marketers confidence to make faster, more intelligent investment decisions, freeing up more media budget to support and grow their brands. Brands that spend $50mm per year or more in media can expect to receive clear and achievable productivity gains that result in a $50:$1 return on their investment.
Let's work together to get your brand the media it deserves!
Our best-in-class consultants give you full visibility of your media performance and a framework for ongoing accountability and improvement
ID Comms clients see compounding effects of incremental gains on the lasting growth and success of their media investments
5 Ways A Better Media Audit Will Help Grow Your Brand
Smart brand leaders understand the vital role that media plays in driving brand success. But many often find themselves stuck and uncertain when it comes to understanding the true value of their media investments and knowing what buys will deliver the best results.
In this quick guide, we're sharing how a better media audit could be be key to helping you accurately assess the value of your media investments and confidently navigate the complexities of media buying.
Read more about media investment management:
“I cannot thank the amazing team at ID Comms enough for the incredible job they have done managing our complex, nuanced, massive, always-on, media review”