Tom Denford

Tom Denford is one of the world’s most trusted advisors to senior marketing and procurement leaders on navigating media and digital transformation. With 20 years’ experience in the marketing industry, which covers senior global roles in creative and media agencies, Tom co-founded ID Comms in 2009, with ambition for the company to be the world experts in maximising media value and performance.

Blog Post by Tom Denford

Tom DenfordJul 12, 20112 min read

Agency Remuneration - The Key To Just About Everything...

Good media performance is no longer just about media discounts. Media pricing is now so ...

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Tom DenfordJul 02, 20117 min read

'Social Media' Will Soon Cease To Exist

I’ve always struggled with the idea of social media. What we all call social media (as ...

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Tom DenfordJul 01, 20112 min read

The Story So Far...

David and I launched the company in April 2009 after leaving Aegis Media in London ...

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