#MediaSnack Ep 228: ANA PROCUREMENT 2022: THE GOOD, THE BAD, AND THE UGLY

#MediaSnack

• 28 min

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In this episode of <a href="https://www.youtube.com/hashtag/mediasnack" rel="nofollow">#MediaSnack</a> we are joined by Bill Duggan, Group EVP at the ANA, to hear more about the recent report, ANA Procurement 2022: The Good, the Bad, and the Ugly. Bill shares how this year's report highlights changes in marketing procurement since the last report in 2010 and how advertisers can use these findings to continue improving procurement processes. Download the report here: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnV4SUlaSVV2Wlo2V0dTZ1pVV2xIelVVVWNiZ3xBQ3Jtc0trMDdzWHBFQzl3eHl6ZFZKem9CVHZYT2Z5VGo4d1dpLVpib2FHVHVpQmQtUzhBU3VfYmNlZ0k1dElqTUs2RFVnMV8tcWhncTdYd1c2Rnpoa0Z3emtOaUhVdU1xbmVlVDFpcHhoVlc3c1dObWRRdlM3Zw&q=https%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Frr-2022-07-procurement-good-bad-ugly&v=n32fu6KedQk" rel="nofollow">https://www.ana.net/miccontent/show/i...</a> <a href="https://www.youtube.com/hashtag/mediaforgrowth" rel="nofollow">#MediaForGrowth</a> <a href="https://www.youtube.com/hashtag/mediasnack" rel="nofollow">#MediaSnack</a> is brought to you by ID Comms, the award-winning growth consultancy specializing in media and advertising. Advisors to the world's most ambitious brands. ------- Welcome to <a href="https://www.youtube.com/hashtag/mediasnack" rel="nofollow">#MediaSnack</a>, if you are new to the channel it's great to have you join us! <a href="https://www.youtube.com/hashtag/mediasnack" rel="nofollow">#MediaSnack</a> is a LIVE weekly show where we unpack questions you all have about media, agencies, marketing, and more.   Please subscribe above to get alerts of all upcoming weekly episodes. If you liked this episode please give us a thumbs up, it really helps other people like you find this channel.