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#MediaSnack Ep. 227: ARE AGENCY PITCHES BROKEN?
#MediaSnack
<p>Last week, as part of Mental Health Awareness Week, the IPA and ISBA launched the Pitch Positive Pledge. Supported by Campaign Against Living Miserably, this is a cross-industry pledge to tackle systemic pitching behavior to drive better outcomes for people, planet and profit.<br><br>The Pledge is very simple, with 3 commitments:<br>1. Be positive a pitch is required<br>2. Run a positive pitch<br>3. Provide a positive resolution<br><br>On this episode of <a href="https://www.youtube.com/hashtag/mediasnack" rel="nofollow">#MediaSnack</a>, we ask the question ARE AGENCY PITCHES BROKEN? We talk about he implications of this initiative and as always we have tips for what marketers should do in response. <br><br>In this Episode:<br><br>Pitch Positive Homepage:<br><a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa2Z2MktLWG5iZ2YyWlNXQU5ZUDZZQk5jeUJsZ3xBQ3Jtc0ttc1dKQ2d1UHQwRE9HbUljMGo2bDQ0LXI1dHRtNGFsSWh4bGF3TlRrTy1IdzdpcVQ3dnAyMnBCQ2UtamdJY0hFREdsWlRFYW9GZmFwZVJmUUdZZzdwS3VmekllZGFNQkxrVy1KdkdiNVp0cDd2R1VYWQ&q=https%3A%2F%2Fwww.pitchpositivepledge.co.uk%2F%3Futm_content%3D207747344%26utm_me&v=Rc15oVIrYz4" rel="nofollow">https://www.pitchpositivepledge.co.uk...</a><br>dium=social&utm_source=linkedin&hss_channel=lcp-2895651<br><br>Agencies and Brands Promise to 'Pitch Positive'—Can They Fix What's Broken?<br><a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbEVpN3dfLTY1TDRGQ0pNZVlYUDU5TUxPVWlFQXxBQ3Jtc0tuaVh4SUJtaTJoa3B6bTdpQlAzb2s2dkd4eFk4NW1LWmxiSUdXMGhsTnVnb25MLVJWTzlDTV80bnBDVjROYTVDLVZfR0xwanRtU205WHJLWDJ1VEJMMUpBeWtjdFJoMmdLYmN3bW9aQ25vMVBnTlpncw&q=https%3A%2F%2Fwww.adweek.com%2Fagencies%2Fagencies-and-brands-promise-to-pitchnicely-can-they-fix-whats-broken%2F&v=Rc15oVIrYz4" rel="nofollow">https://www.adweek.com/agencies/agenc...</a><br><br>The 70 brands and agencies promising to stop bad pitching behavior: <br><a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbV9Jb0VXclQzNzNyeDBCem9lSTlMMVVXOGtTQXxBQ3Jtc0tuR05XT0JsUkNMQllKS0hfZ09iX3RRVnZXREhxQVVNMDF4T3Q5VkY0Z1ZuQnN2RHRtRW1LVHU1c0FjUkc2ZVZSWmt1X1NLekRSWWJEMnZray1jeVMwM21jWTNZdktJYWJOT0s5TVREbnhPdEloYWFWbw&q=https%3A%2F%2Fwww.thedrum.com%2Fnews%2F2022%2F05%2F11%2Fthe-70-brands-and-agencies-pr&v=Rc15oVIrYz4" rel="nofollow">https://www.thedrum.com/news/2022/05/...</a><br>omising-stop-bad-pitching-behavior<br><br>IPA and ISBA launch Pitch Positive Pledge to improve pitching behaviors:<br><a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGIwZ1JuYjdCNmo1cUFmdktfUUFwandqTGV3Z3xBQ3Jtc0trU0JhbXItOWhDeUFUOFRMRW8zNGxpaE9BaGp4WHJkN21PMjdEYXJtQ2Vtcmp4bkZSRVpmdjAwYl9aVjdpellSR2J0RzdLUFlCai14eV9fM3VhNjBMU2lyZFc3V19qNkVNRnZZZGs5eG5fR2JxeGJwTQ&q=https%3A%2F%2Fipa.co.uk%2Fnews%2Fthe-pitch-positive-pledge%2F&v=Rc15oVIrYz4" rel="nofollow">https://ipa.co.uk/news/the-pitch-posi...</a><br><br>Six (and Only Six) Reasons to Call a Media Pitch:<br><a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnp3TWxQNGowdUdGVGRNelVTN1QySW1rM0NMQXxBQ3Jtc0ttTEstcE5iODUwSTg0RXV3UlVsdnMxNXdWNXJZdDlKTlRzRnZYNlh4eTh3dm54ZDhKa3ZQckNmYWU2bnQ4Y3dpaVJwX1hDNDZ2RDJoaTRVQ3ZXcHNMT2M3TDkzY0JJa0dtZnh5cXFpUmdLbXlYWUUxWQ&q=https%3A%2F%2Fblog.idcomms.com%2Fsix-reasons-to-call-a-media-agency-pitch&v=Rc15oVIrYz4" rel="nofollow">https://blog.idcomms.com/six-reasons-...</a></p>